The Proximity Principle

The Proven Strategy That Will Lead to the Career You Love

By Ken Coleman

… As you look to others for help, you must approach them with an attitude of gratitude and humility rather than just focusing on gaining something for yourself. You want to develop real relationships with real people. Look for people you can both give help to and get help from. Getting help from others is essential to your journey. Climbing a mountain is no easy task, and knowing you’re not climbing it alone will help you conquer the mental challenges you’ll face. I like to call these mental challenges “limiting beliefs.”

(Coleman 2019, 16)

Fear is normal. There are two kinds of fear that limit: the fear of rejection and the fear of failure. Both are liars.

(Coleman 2019, 18)

American entrepreneur, author, and motivational speaker Jim Rohn said that we are the average of the five people we spend the most time around. He based this idea on the law of averages, a theory that suggests the result of any given situation will be the average of all the outcomes. So one way to think of it is: if all of my friends are nine out of ten, I’ve got a good shot at becoming a nine too. Here’s the point: as you’re getting in closer proximity to your dream job, you’ll climb faster and further by surrounding yourself with people who are focused, driven, and motivated to reach their own goals. To reach the summit you’ve got to get in proximity of peers who elevate your game.